Official: Sunrise will rise again tomorrow
Posted January 24th, 2010 by debritz
Channel Seven is calling it "a new dawn" for its breakfast show Sunrise. Get it? In brief: starting tomorrow, January 25, there's a new set "unlike anything else on Australian television"; Kevin Rudd is returning for a weekly segment; 3AW's Neil Mitchell will be giving his opinion on the issues of the day; there'll be more Aussie rules coverage featuring Tom Harley, Matthew Richardson and AFL CEO Andrew Demetriou; Fifi Box is becoming entertainment editor and Grant Deyer is returning to present the weather; and it will still be hosted by David "Kochie" Koch and Melissa Doyle. Oh and, as usual, only a very tiny percentage of the Australian population will actually be watching morning television, but both Seven and Nine believe it's an important ratings battleground.
I think I'll stick to Spencer, Brett. The thing I hate about the new Sunrise... I hate the idea of Grant "Jay Lenoing" Fifi's spot.
I don't know why there hasn't been a stink kicked up about that. #ImWithFifi
According to the Seven media release, Fifi is very happy with the deal. She gets to intervew celebs and not have to travel so much. She reckons it made her ill. According to the media release, that is ...
Brett, at least she didn't say it would let her spend more time with her family, which is what is usually the reason given in these circumstances.
That term is so oft used now, it has become a standard form of release...