Ratings: B105 back on top
Posted February 25th, 2010 by debritz
In the first radio ratings survey for 2010, Brisbane's B105 has climbed to No. 1 overall and in breakfast (Labby, Camilla and Stav, pictured, tied with 612ABC's Spencer Howson), with longtime leader Nova relegated to a close third in breakfast and second overall. Despite predictions in some quarters of a stronger showing, 4BC's Jamie Dunn has lost ground in breakfast, slipping to a 6.7pc share - just avoiding the wooden spoon among the commercial broadcasters to sister station 4BH, which just squeezed ahead of Triple J. The top four performers overall were B105, Nova, Triple M and 97.3FM. Melbourne's underperforming Triple M has risen across the day, driven by stronger ratings for Eddie McGuire's Hot Breakfast, which added 1.5 percentage points - but he remains a long way behind market leader 3AW. In Sydney, Alan Jones at 2GB continues his winning ways but Nova 96.9 has had a shocker with its new breakfast team of Merrick, Dools and Ricki-Lee dropping 4 percentage points, while Triple M has gained. 2Day retained leadership among the FM stations overall and in breakfast, but lost some audience.
Brett Debritz is heard every Friday morning on 612ABC 's top-rating Breakfast with Spencer Howson program.
PS: It's five years, almost to the day, since B105 last won a survey.
Back on top, before a major date for Brisbane radio tomorrow, that being the 20th anniversary of 4BK's conversion to FM, and ratings gold.
I hope B105, does something to recognise it, even bringing in Skippen from down the hall, to mark the moment, and honour the careers the "golden era" from 1990-2004 where B105 and the Black Thunders, ran wild on everything they touched.